An SME lender, a funding programme, and a spa team. The numbers on each page are the ones I will stand behind.
Case study/SEA SME funding programme
- Cost per case
- −54%
- Cases per FTE
- 2.2×
- Margin
- +12.4 pp
Cost per case down 54% Year 1 → Year 2; team −44%; cases per FTE-month 2.2×; margin +12.4 pp. AI proposes, human confirms.
Case study/SEA Spa / Wellness SME
- Agency pack
- ~RM 40k
- Savings
- ~RM 40k / yr
- Delivery
- Built with them
Close to RM 40k / year versus outsourcing design and content. A system the whole team can use for stable, standardized content.
Case study/SEA SME digital lender
- Lead inflow
- Idx 100 → 554
- Leads per seat
- Idx 100 → 443
- Sales headcount
- Flat since 2022
Indexed lead inflow ~5.5× from 2020 to 2025, sales headcount held flat, leads per seat index 100 → 443.
